CMSText has created a game plan that pays dividends for our customers. Our clients that follow our game plan see an average return or $17 to $33 for every Dollar spent. While this may seem like unrealistic returns we have the case studies to back them up. It’s the power of mobile that drives these types of results. To help understand the power of Mobile please take a look at the following statistics.
- Over 154 BILLION text messages are sent every month in the US
- 98% (151 Billion) of these text messages are READ
- On Average, these text messages are read in 4-MINUTES
While these numbers are incredible it’s the people that are sending these messages that is important.
- The demographic of 21 to 49 year olds account for 73% of all text messages sent. It’s not just kids anymore
- The fastest growing demographic of texters is 40 to 55 year olds
When you put the read rate for text messages with the demographic of who is texting it’s easier to understand why there is no better way to put your message in the palm of customers’ hands. When you put that message in their hand you can expect higher redemption rates and higher returns.